Partners

PWB partners are the “special teams” unit of our integrated marketing solutions, bringing discipline-specific knowledge and capability to the team. These key players were carefully selected for their expertise in their domains and their abilities to solve unique challenges. And we love working with all of them because they deliver exceptional outcomes.

David Bloom

David Bloom

Alpha Geek

David develops cost-effective solutions for CMS, e-Commerce, SaaS, and mobile applications. He translates complex marketing requirements into concise technical specifications, and manages the process from system architecture and engineering to testing and deployment. David speaks AJAX, Drupal, Flex, Javascript, PHP, Ruby on Rails, SQL, Visual-C, WordPress, and Yiddish.

David holds a BS in Electrical Engineering and an MS in Engineering Administration. He also performs jazz standards and ballads under the stage name BoldDiva.Com (an anagram of David C. Bloom). He breeds chile peppers at his spread in rural Chelsea, Michigan.

Candice Mason

Candice Mason

Digital Wizard

Whether you need social media advertising, paid search campaigns, search engine optimization, or nearly anything else in the digital realm, Candice gets it done with focus and creative solutions. She’s worked for Google, led digital efforts for a national retailer, and more. Our clients love her for her attention to detail and ability to provide relevant, accurate, actionable program metrics.

When she’s not working her digital magic, Candice runs home renovation projects like a boss, dresses better than the rest of us, and enjoys time with her growing family.

Scott Hauman

Scott Hauman

Naming & Brand Concepting

Scott is our guru of naming and the earliest stages of bringing a brand to life. For over 15 years he’s worked in both agency and client environments. His clients range from self-funded start-ups to Fortune 500 companies.

While he’s a man of many talents, his real love is helping organizations define themselves, focus their offering and position, and communicate powerfully through strategic brand naming and identity design. His processes integrate research and other key inputs into powerful names and brands.

Scott holds a BA from Calvin College.

Jeff Gartner

Jeff Gartner

Market Research

Jeff has more than 25 years of marketing, advertising and research experience. He has worked with advertising agencies and marketing research firms throughout the Midwest. Jeff helps us gain insight and understanding of the customer experience and surrounding culture through both quantitative and qualitative research. We value his ability to ensure research is effective, relevant, and actionable.

Gartner has an MBA from Northwestern University’s Kellogg Graduate School of Management.

Amy Wiesman

Amy Wiesman

Word Boss

Quick with a smile and her wit, but ruthless with a red pen, Amy writes and edits copy for a number of our print and web-based projects. Contrary to popular belief, the glasses aren’t a Supergirl-esque disguise; she just uses them to see the fine print. Amy’s worked in marketing and communications for a variety of industries, including pharmaceuticals, freight, and aviation. She holds a bachelor’s degree from Eastern Michigan University. She’s also an obsessive Instagrammer, decent cook, avid reader, and extremely mediocre tennis player.

Colleen Robar

Colleen Robar

Public & Media Relations Maven

One of our longtime favorite clients, Colleen is now running her own PR firm Robar PR (we even designed her cool logo). She brings a strong global perspective having lived and worked in Brazil, Japan, and China. She’s worked on the client side as a communications executive with Crain Communications, General Motors, and startup incubator Ardesta. She’s done the big agency thing with Mullen and now lives the life of a communications entrepreneur.

Colleen holds a journalism degree from Central Michigan University, as well as an MBA from the University of Phoenix. When she’s not working, she’s an avid supporter of all the great things going on in Detroit, running, weaving, or working on her 100-year-old house in Indian Village.

Russell Video

Russell Video

Video, Animation, and Event Gurus

One of our longest-running relationships; we love this crew! Whether its shooting and crafting a TV commercial, bringing our illustrations and stories to life with animation, or making a machine tool look sexy, we count on Russell Video to deliver powerful, meaningful finished products. Their keen eye for detail and creativity help us shine for our clients. They’re also a tremendous resource for full-service event production. And they occasionally leap tall buildings in a single bound.

ATS Printing

ATS Printing

Cool Stuff with Logos

When we need unique wearables, gift items, and other sweet swag, we call John Gillman and the team at ATS Printing. They source the best products for us, and then embroider or screen print them with top-notch quality and great pricing. They’re also a great idea resource for that cool giveaway and continually bring us new products to help differentiate our customers.

Little known fact – when John’s not rocking our world with great products, he’s also a pro tournament walleye angler. You might have even seen him on the cover of Field & Stream magazine. We think that’s ridiculously awesome.